Desarrollo y validación de una escala de medición para el turista gastronómico en el contexto de Puebla, México
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sep 1, 2024
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https://doi.org/10.36677/elperiplo.v0i47.22341
Main Article Content
Ariadna Raquel Campos Quezada
http://orcid.org/0000-0001-8543-0736
Ismael Castillo Ortiz
http://orcid.org/0000-0003-0128-0019
http://orcid.org/0000-0001-8543-0736
Ismael Castillo Ortiz
http://orcid.org/0000-0003-0128-0019
Resumen
El objetivo del presente artículo es el desarrollo y validación de un instrumento de medición para evaluar diversos aspectos relacionados a la experiencia del turista gastronómico en el contexto de Puebla, México. El instrumento abordó una variedad de constructos, que incluyen: la satisfacción de actividades turístico-gastronómicas, la competitividad de servicios gastronómicos, la conciencia sostenible del turista gastronómico y la memorabilidad de la experiencia gastronómica. El instrumento fue integrado por 37 ítems y aplicado sobre una muestra de 380 visitantes del destino turístico de Puebla, en el Centro de México. Seis factores surgieron del análisis factorial exploratorio: a) Conciencia Sostenible, b) Memorabilidad de Experiencias Gastronómicas, c) Competitividad de Servicios Gastronómicos, d) Satisfacción de Actividades Gastronómicas, e) Satisfacción de actividades de degustación y f) Satisfacción de servicios de venta de alimentos preparados, los cuales explicaron el 63.804% de la varianza acumulada, y exhibieron una consistencia interna, tanto en términos globales (α=0.822) como individuales, de acuerdo con el coeficiente alfa de Cronbach. En consecuencia, se logró desarrollar un instrumento que mostró fiabilidad y validez, evidenciando así su eficacia en la medición de los constructos propuestos.
Palabras clave:
instrumento de medición, análisis factorial exploratorio, turistas gastronómicos
Article Details
Como citar
CAMPOS QUEZADA, Ariadna Raquel; ORTIZ, Ismael Castillo.
Desarrollo y validación de una escala de medición para el turista gastronómico en el contexto de Puebla, México.
El Periplo Sustentable, [S.l.], n. 47, p. 343 - 368, sep. 2024.
ISSN 1870-9036.
Disponible en: <https://rperiplo.uaemex.mx/article/view/22341>. Fecha de acceso: 10 sep. 2026
doi: https://doi.org/10.36677/elperiplo.v0i47.22341.
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