Conceptualizing Empowerment in the context of User-Generated Content in the Travel Industry

Main Article Content

Luiz Augusto Machado Mendes Filho


Cuando la gente usa Internet para obtener información de viajes, para
investigar sobre el viaje y lee y genera contenidos y opiniones, dicho contenido
generado por el usuario (CGU) puede potenciar al viajero, dándole la
oportunidad de recibir y transmitir recomendaciones basadas en sus
experiencias de viaje. Sin embargo, nuestra comprensión de la función de
potenciación en el contexto CGU en la industria de viajes es limitada. El
objetivo de este trabajo teórico, para conceptualizar el tema CGU, es usar
el concepto de empoderamiento a partir de la teoría de empoderamiento
psicológico. Al emplear el modelo de empoderamiento psicológico se
propone que un modelo de investigación de empoderamiento en el contexto
de la CGU en la industria de viajes se forme a través de la competencia, la
libre determinación, el significado y el impacto. Lo principal de esta investigación
es la conceptualización de empoderamiento en el contexto de la CGU en la
industria de viajes, lo que distingue este concepto de las perspectivas
existentes en su contexto medible.

Article Details

Como citar
MENDES FILHO, Luiz Augusto Machado. Conceptualizing Empowerment in the context of User-Generated Content in the Travel Industry. El Periplo Sustentable, [S.l.], n. 27, p. 4-20, dic. 2014. ISSN 1870-9036. Disponible en: <>. Fecha de acceso: 02 oct. 2022


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